Job Description:
Duties and Responsibilities
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The growth in sales and market share of all hardware and traditional channel accounts in a designated market areas.
- Operate within the budget guidelines established by the regional manager.
- Penetrate target accounts with a complete broad representation of Milwaukee products.
- Identify and execute upon opportunities within the territory to convert product categories to Milwaukee from competitive brands.
- Identify potential new distributors for market penetration and growth.
- Continuously seek alternative solutions through the creative implementation of company programs and promotions to capture competitive market share.
- Build and deliver compelling sales presentations that drive customers to take action.
- Maintain up-to-date opportunity funnel that delivers on overall category goals, utilizing CRM to manage customer targets and sales conversion opportunities.
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Building value added relationships with assigned distributor accounts in the region.
- Develop and be accountable for the execution of customized marketing plans and strong business relationships for select accounts.
- Support strategic initiatives at the branch location level of large regional multi-branch distributors & regional hubs of National multi-branch customers.
- Leverage Milwaukee programs and promotions in the creative design of sell-through promotions that meet the customer’s strategic needs and capture market share.
- Implement selling tactics that focus on delivering the desired financial results to distribution.
- Provide appropriate training for distribution sales staff in the areas of product, application and users.
- Deliver required communication to the Milwaukee team necessary for local execution of programs and promotions for multi-branch accounts.
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The professional development of his/her Milwaukee Sales Career.
- Work continuously to learn and implement the Milwaukee Consultative Sales Process in the development of his/her sales skills.
- Cooperate with the Regional Manager’s efforts to train, coach & mentor for continuous improvement in his/her sales performance.
- Develop goals and self-evaluate performance toward achieving those goals.
- Develop superior knowledge of the market place (users, applications, products, competition, channels).
- Utilize technology such as laptops and eSales program within the guidelines of managing the target accounts as established by sales management.
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Delivering the brand message to end users and distribution.
- Support and implement strategic corporate brand marketing initiatives.
- Cultivate end user demand and build brand champions through end user calls, creative sell-through programs and training.
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Providing feedback from the field related to:
- Competition, end users, channels of distribution, applications and products.
- Effectiveness of policies and programs.
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Physical Job Demands
- Stand/walk approximately 50-90% of work day;
- Regularly lift/push/pull/carry materials and tools weighing up to 25 pounds;
- Occasionally lift tools up to 75 pounds;
- Frequently set-up and operate displays of tools – requiring use of hands, bending and/or kneeling and/or crouching, and/or stooping;
- Have the ability to operate equipment with severe vibration and strong torque;
- Will be expected to drive a car to and from customers – up to five hours at a time;
- Sitting 10-50% of work day in car; or, at desk for 4-10 hours per week;
- Key in computer data 4-6 hours/week;
- Normal vision/peripheral vision required to safely operate powered hand tools and drive a vehicle;
- Able to talk and hear effectively, read and write;
- This position is frequently exposed to outdoor weather conditions as well as loud noise.
Education and Experience Requirements
- Requires a Bachelor’s degree in engineering with postgraduate degree in Business Administration, Marketing, or related field or educational equivalent.
- Must Meet or Exceed levels of performance in a Territory Representative position or minimum of 2-3 years of equivalent outside sales experience.
- CRM experience preferred.
- Must be able to perform the essential functions and physical demands of the job with or without accommodation.
- Must show competency in Product Knowledge and Application Knowledge
- Complete development program administered and directed by Regional Manager.
- Complete Training program outlined, which includes attending basic selling and product training at METCO headquarters.
- Must be skilled in the development of account specific strategic planning, development and delivery of compelling sales presentations and understand customer financial analysis.
- Must be proficient in computer skills and Microsoft Office applications.
- Must possess effective business communication skills, broad business perspective and market savvy.
- Demonstrate overall business acumen and understanding of territory, regional and national effects of local market plan and promotions.
- Requires a valid driver’s license
- Ability to travel overnight up to 35% of time.
Please note that this role is located in Colombia and applications will only be considered from candidates currently residing in the country. No relocation process is included for non-local applicants.
Milwaukee Tool is an equal opportunity employer.
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