Values & Innovation
At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.
Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.
If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here.
Purpose of Role
The primary role of the Regional Visual Merchandising Sr. Professional DTC Mexico Lead is to execute the full seasonal Go-To-Market (GTM) plan as it relates to product presentation and story-telling at Retail locations in Mexico. The Visual Merchant will partner closely with respective Channel Merchants, Brand leads, Marketing Team to develop and execute the GTM plan during each seasonal milestone. They will be responsible for contributing to the development Visual Merchandising Toolkit and seasonal Guidelines Mexico DTC Retail (Brand and Factory House)
Your Impact
- Support GTM process through execution of key milestone deliverables. Partner with VM Sr. Manager to develop seasonal retail strategy, zone flow, zone architecture and key story placement for all retail floor sets across DTC Mexico
- Influence product assortment strategy by driving sku reduction and focused assortments through reinforcement of sku capacities by zone and fixture.
- Partner closely with respective Regional and Channel Merchants to understand business trends. Partner with VM Sr. Manager and Sales Team to develop retail strategies that support business metrics.
- Drive strategic alignment between Mexico DTC Pod to execute Brand campaigns, GHLs and key story placement.
- Support the implementation and execution of 360 story-telling for Brand and product initiatives for respective categories. Partner with Merchandising, Marketing & partners teams to amplify our stories through locally relevant campaigns.
- Partner with Merchants, VM and Marketing leads to develop seasonal Retail Strategy Calendar that outlines cadence for key retail positions: Window, Entry Moment, lead Footwear Wall story.
- Build compelling in-store product presentations and/or key destinations for our latest technologies and core franchise products.
- Partner closely with Marketing team to influence execution of in-store marketing and signage needs for each floor set.
- Partner and learn from Global Store Design to influence new fixture, shop design elements, mannequins, etc. that may enhance consumer journey.
- Service our Region by creating and delivering seasonal Guidelines for each retail floor set. Provide guidance around adaptation based on Market needs.
- Provide input to quarterly/yearly Global VM training sessions.
- Put consumer first by understanding athlete insights, needs and Global market trends to provide best store experience.
Qualifications
Technical Attributes of Ideal Candidate: include but are not limited to the following:
- Strong strategic approach, business acumen, and negotiation skills
- Demonstrates high level of communication and collaboration skills
- Commercial approach and consumer-focused mindset, understanding of global retail trends
- Strong project and time management skills
- Detail oriented, excellence in execution
- PROFESSIONAL EXPERIENCE / QUALIFICATIONS
- 5+ years in variety of Retail Merchandising experience
- Global or International experience preferred
- Strong skills and experience in Visual Merchandising, in-store presentation, and window display within the sport apparel, fashion or home accessories business.
- Strong knowledge of Graphic Design and Visual hierarchy
- Proficient with MAC, Adobe (InDesign, Illustrator, Photoshop) and PowerPoint
- An undergraduate degree is required. BA/BS, Visual Merchandising/Marketing is preferred
Workplace Location
- Location: This individual must reside within commuting distance from our Mexico office.
- Work Schedule: This role follows a hybrid work schedule, requiring 3 days in-office per week through September 5, 2025. Beginning September 8, 2025, the in-office requirement will increase to 4 days per week.
Relocation
- No relocation provided
Benefits & Perks
- Under Armour Merchandise Discounts
- Maternity and Parental Leave for eligible teammates
- Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being
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Our Commitment to Equal Opportunity
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. Reasonable accommodations are available for applicants with disabilities upon request.
