Company Description
At Panorama Mortgage Group, our mission is clear: to be the industry-leading mortgage platform. We’re passionate about empowering mortgage professionals and brands through innovation and excellence.
Job Summary
We are looking for a creative, detail-oriented, and versatile Content Creator to take our digital communication strategy to the next level. The ideal candidate will excel at crafting compelling content for social media, email campaigns, blogs, and podcasts while managing and measuring the effectiveness of our initiatives. This role requires expertise in copywriting, content strategy, and social media management, as well as the ability to ensure all communications align with our brand voice and business goals.
Key Responsibilities
- Develop engaging, creative, and original content for email campaigns, social media, blogs, and podcast promotion.
- Write compelling, clear, and action-driven copy for a variety of formats, including ad campaigns, newsletters, and social posts.
- Design and maintain an organized social media content calendar that aligns with business goals.
- Manage and maintain brand presence across platforms like Instagram, TikTok, LinkedIn, and Facebook.
- Oversee community engagement, responding to followers and building relationships with audiences.
- Stay updated on social media algorithm changes and trends to optimize content visibility.
- Track, analyze, and report on the performance of digital campaigns using tools like HubSpot, Meta Business Suite, and Google Analytics.
- Use insights to optimize future campaigns and improve engagement rates across all platforms.
- Collaborate with the multimedia team to produce promotional content
- Write show notes, social media posts, and email newsletters
- Ensure consistency in messaging and tone across all communication channels.
- Collaborate with marketing and creative teams to align content with broader business goals.
Required Skills
Technical Competencies
- Advanced understanding of social media management and platform-specific best practices (Instagram, LinkedIn, TikTok, Facebook).
- Strong proficiency in copywriting for digital campaigns, blogs, email marketing, and ad campaigns.
- Experience with analytics and reporting tools (Google Analytics, Meta Business Suite, HubSpot).
- Proficiency in content creation tools (Canva, Photoshop, CapCut, or other video editing tools).
- Understanding of SEO principles for blogs and social media optimization.
Soft Skills
- Exceptional writing and communication abilities in English
- Creativity in storytelling and visual content creation.
- Analytical mindset with a focus on data-driven decision-making.
- Organizational skills to manage multiple content calendars and deadlines.
- Adaptability to shifting priorities and market trends.
We offer
- Competitive salary
- Career path
- Monday to Friday schedule
- We have US and MX Holidays
- 26 % Savings fund (13% employee and 13% Company)
- Minor Medical Expenses
- Internal courses
After the 6th month you are eligible to:
- 30 days of Christmas Bonus
- 100 % of vacation premium
Job Type: Full-time
Pay: $23,000.00 - $26,000.00 per month
Work Location: In person