About This Opportunity
Join Crimson Education's groundbreaking expansion into the Chinese expat market in Mexico as our Chinese Market Development Intern. This is a unique opportunity to be part of a strategic pilot program targeting the rapidly growing Chinese expat community across Mexico City, Mexicali, Tijuana, and Monterrey.
About Crimson Education
Crimson Education is a global EdTech company transforming students into tomorrow's world leaders through personalized education and technology. We're the world's leading college admissions consultancy, with over 1,330 Ivy League offers and 2,140 to the US Top 15. Our passionate team of 800+ operates across 30 markets, and our students are 7x more likely to get into the Ivy League.
The Role
As our Chinese Market Development Intern, you'll be instrumental in launching our Mexico Chinese expat pilot program. This role combines content creation, cultural translation, market research, and hands-on WeChat channel management to establish Crimson's presence in an underserved but high-potential market segment. Some of the activities that this role entails are:
- Identify and create comprehensive database of Chinese educational WeChat channels targeting expats in Mexico, including engagement metrics, contact information, and content focus
- Support outreach efforts to establish partnerships with channels for promotions.
- Create culturally authentic WeChat-native content that resonates with Chinese parenting values
- Monitor and respond to community engagement in culturally appropriate ways
- Translate and localize existing Crimson marketing materials for Chinese expat audiences
What Skills and Experience You'll Need:
Required Qualifications:
- Native Mandarin proficiency with excellent written Chinese communication skills
- Strong English writing and communication abilities
- Current undergraduate student or recent graduate from a competitive US institution
- Deep understanding of Chinese cultural values, particularly around education and family decision-making
- Hands-on experience with WeChat platform, including Official Accounts and community management
- Familiarity with Chinese social media landscape and content formats
Strongly Preferred:
- Experience with Chinese educational or admissions consulting content
- Knowledge of US university admissions processes
- Understanding of Mexican culture or experience living in Latin America
- Previous content creation or digital marketing experience
- Experience with influencer outreach or partnership development
Personal Qualities:
- Cultural sensitivity and ability to navigate multiple cultural contexts
- Strong attention to detail and project management skills
- Ability to work independently while collaborating with remote team
- Entrepreneurial mindset and comfort with ambiguity in new market development
- Passion for education and helping students achieve their goals
Internship Details
- Duration: 3-6 months (flexible based on performance and pilot program success)
- Time Commitment: 10 hours per week (flexible scheduling)
- Location: Remote with collaboration across Mexico and US time zones
- Start Date: August 2025 (immediate availability preferred)
Growth Opportunities
Exceptional performance in this role could lead to:
- Potential pathway to Marketing roles within Crimson
- Opportunity to support expansion into other LATAM Chinese expat markets
- International experience and exposure to global EdTech operations
- Portfolio of work demonstrating cross-cultural marketing expertise
What We're Looking For: During our conversation, we'll discuss your background in Chinese culture and education, your hands-on WeChat experience, and your interest in international market development. We'll also want to understand your availability and career goals to ensure this opportunity aligns with your aspirations.
Ready to Apply?
If you're passionate about bridging cultures through education and want to be part of a pioneering market expansion, we'd love to hear from you. This role offers the unique opportunity to combine your cultural expertise with hands-on experience in a high-growth EdTech environment.
Questions? Feel free to reach out to Kevin Covarrubias at k.covarrubias@crimsoneducation.org
Crimson Education is an equal opportunity employer committed to diversity and inclusion. We welcome applications from candidates of all backgrounds.